A business owner and a strategist sketching a growth plan on paper at an office desk in a Mexican city

/Strategy & Consulting

Digital Marketing Strategy in Juárez

Strategic clarity that aligns marketing with business goals and drives sustainable growth.

Chihuahua, Mexico

Strategy & Consulting in Juárez

Juárez is one of Mexico's largest urban markets, home to 1,501,551 people. It's the 6th largest market we cover in Mexico.

769,395 people in Juárez are employed. Average schooling is 10.2 years. Juárez is the largest city we cover in Chihuahua. In a city this size, plenty of people already search for what you sell by name, so we usually start by capturing that demand and invest in brand afterwards.

Juárez in numbers

1,501,551 Population 1st in Chihuahua
0 Cities within 50 km
769,395 Employed population
63.9% Households online 285,135 households

Source: INEGI, Censo de Población y Vivienda 2020.

Juárez and its area

Juárez has 63.9% of households online, against 55.9% in Nuevo Casas Grandes (201 km away) and 44.5% in Manuel Ojinaga (313 km away). The average across the Chihuahua cities we cover is 64.3%.

What we deliver

  • A review of your presence on Google and social media
  • A look at what your competitors are doing online
  • A staged plan with goals you can check
  • A monthly meeting to adjust based on the numbers

See everything in Strategy & Consulting →

Our process

01

Discovery

We review your Google presence, your site and your social accounts, plus what competitors in your area are doing.

02

Plan

We propose what to do first, with goals you can check and a clear budget.

03

Execution

We do the work and show you each month what changed, against the numbers we agreed to track.

04

Optimization

What doesn't work gets changed or cut. What works gets more budget.

Why work with us

✓

We start from census data for Juárez, not assumptions about "the Mexican market".

✓

We size the real market: 769,395 employed people and 10.2 years of average schooling.

✓

We compare your city with the rest of Mexico's northern industrial corridor, not a national average.

✓

We've built sites and online stores for businesses in Mexico, including The Cookie Stop and Mechanova. Both case studies are published.

Frequently asked questions

Where do I start with digital marketing in Juárez?

Juárez has 1,501,551 residents and 769,395 employed people. In a city that size, plenty of people already search for what you sell by name, so we start by capturing that demand: your Google Business Profile, a page that converts, and search ads. Brand spend comes once that brings in customers.

Who is my online competition in Juárez?

There are 0 cities on our list within 50 km of Juárez. But on Google, your competition is whoever shows up when someone searches for your service with your town's name. A free competitor snapshot shows you who that is.

How do I know if the strategy is working?

Before we start, we agree on what to measure: calls, WhatsApp messages, store visits or online sales. Each month we show you those numbers next to what was spent, and if something isn't moving, we change it. We won't report "reach" or "impressions" as if they were customers.

How much does digital marketing consulting cost in Juárez?

It depends on how many channels we cover and whether you want just the plan or the execution too. We don't publish fixed rates. What we can do at no cost is a snapshot of what your competitors in Juárez are doing on Google, so you can decide with data whether it's worth investing.

Ready to grow
in Juárez?

Tell us what you sell and where. We'll reply with what we'd do first in Juárez, and what isn't worth paying for.

Request a proposal

Rather see what your competitors are doing on Google first? Ask for a free snapshot