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/Paid Media & Performance

A PPC agency that makes every dollar work.

Ads are easy to run and easy to waste. We set up tracking first, test with small budgets, and only scale what pays back.

Paid media
judged on revenue,
not clicks

Many ad accounts have the same problem. Spend is judged on clicks, because nobody connected the ads to sales. So we start with measurement: conversion tracking, call tracking where it matters, and a clear line from each campaign to the leads or orders it brings in.

Then we test. Audiences, ads, bids and landing pages each get a small budget, a reason and a stop date. It's your money, so a test that doesn't pay back gets cut, and one that does gets more budget.

As a PPC agency, we're different in one way: we're engineers first. When the problem is a slow landing page or broken tracking code, we fix it ourselves. And before you spend anything, a free competitor snapshot shows who's bidding on your terms and roughly what clicks cost.

What we run

Google Ads

Search, Shopping, Display and YouTube. We build the account around the searches that lead to sales, and keep out the ones that don't.

Meta Ads

Facebook and Instagram campaigns for products people discover by browsing. We refresh ads often, because creative wears out fast.

Programmatic Display

Display buying across publisher networks, with frequency caps so the same person doesn't see you forty times a day.

Retargeting

We bring back people who visited and didn't buy, with ads that match what they looked at.

Conversion Rate Optimization

We test landing pages, forms and calls to action. A better page lowers the cost of every click you already pay for.

Attribution

We show which channels actually contribute to a sale, so the budget doesn't all go to whatever got the last click.

Who this is for,
and who it isn't

Paid media fits businesses that can measure a sale or a lead online and want results sooner than SEO can deliver. It works well for online stores, local services and B2B companies with a clear offer and a site that converts.

It isn't a fit if there's no budget to test with. Spreading a small budget across Google, Meta and display usually wastes it. In that case we'll recommend one channel, often Google Search, or tell you plainly that SEO is the better use of the money.

How an engagement works

01

Audit and tracking

We review your campaigns, conversion tracking and competitors' ads. If tracking is broken, that's the first fix.

02

Account structure

We organize campaigns around how your buyers search and what you sell, so every result traces back to a cost.

03

Launch and test

Small budgets and clear hypotheses. We collect data before we scale spend.

04

Weekly optimization

We cut what isn't working, move budget to what is, and refresh ads before they wear out.

05

Reporting

Plain reports on cost per lead or sale, return on ad spend, and what we're testing next.

Frequently asked questions

What's your minimum monthly ad spend?

There's no fixed number. It depends on your market and what a click costs in it. What matters is having enough budget to test properly on at least one channel. If your budget is small, we'll usually suggest starting with Google Search alone rather than spreading it thin, and we'll tell you plainly if it's too small for an agency to add value.

When is it worth hiring a PPC agency instead of running ads in-house?

When spend has grown past what someone can manage in spare hours, when you can't tell which campaigns produce sales, or when results have stalled. If you spend little and someone in-house enjoys it, a good setup plus a regular review may be enough. We'll tell you which one you need. A PPC agency should earn its fee in lower cost per sale, not in activity.

Which platforms do you run campaigns on?

Google Ads (Search, Shopping, Display and YouTube), Meta (Facebook and Instagram), LinkedIn for B2B, and programmatic display. We pick channels by where your buyers are and what a sale is worth to you, not by what's new. Most accounts do better starting with one or two channels done properly, then adding more once tracking shows what's working.

What does ongoing PPC management include?

Keyword and search-term work, including negative keywords so you stop paying for searches that never buy. Bid and budget changes based on cost per lead or sale. New ad copy and creative tested against the current winners. Audience tests on Meta and display. Landing page tests where the page is the weak link. And a plain report on what changed, what it cost and what we're testing next.

How do you measure and report results?

We report on the numbers that pay your bills: cost per lead or sale, return on ad spend, and revenue where we can track it. Clicks and impressions are there for context, not as the headline. Each report comes with a short note in plain language: what changed, why, and what we're testing next. If a campaign isn't paying back, the report says so.

Do you make the ads too?

Yes. We write the ad copy and produce static, carousel and short video ads for Meta and display. We test several versions at a time and replace the ones that stop performing. If you already have a creative team or agency, we'll work from their assets and tell them which ideas are winning, so their next round is better informed.

How quickly will we see results?

Faster than with SEO. You'll see first data within days of launch, and early lessons within the first few weeks. Steady, improved performance usually takes a couple of months, because the ad platforms need enough conversions to learn from, and so do we. If a campaign still isn't paying back by then, we'll change it or stop it.

How much does PPC management cost?

We quote once we know your channels, your spend and how much needs building first, such as tracking or landing pages. You'll have the fee in writing before anything starts, and it's separate from your ad spend. If you'd like to see the competition first, the free competitor snapshot shows who's bidding on your terms.

Related services

SEO & Content

Organic search that keeps working after the ad budget stops.

Web & Product Design

Landing pages built and tested by the same team that runs the ads.

Creative & Branding

Ad creative that looks like your brand, not a template.

Where we work in Mexico

Aguascalientes 5 Baja California 7 Baja California Sur 4 Campeche 4 Chiapas 19 Chihuahua 12 Ciudad de México 20 Coahuila de Zaragoza 18 Colima 4 Durango 5 Guanajuato 30 Guerrero 15 Hidalgo 16 Jalisco 49 México 77 Michoacán de Ocampo 23 Morelos 10 Nayarit 7 Nuevo León 34 Oaxaca 15 Puebla 25 Querétaro 10 Quintana Roo 8 San Luis Potosí 8 Sinaloa 11 Sonora 15 Tabasco 13 Tamaulipas 12 Tlaxcala 9 Veracruz de Ignacio de la Llave 42 Yucatán 12 Zacatecas 9

Who's bidding
on your
searches?

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