/Paid Media & Performance
Data-driven advertising that maximizes every dollar and scales profitable growth.
The 5 Durango cities we cover add up to 1,070,794 residents, led by Victoria de Durango (616,068), Gómez Palacio (301,742) and Lerdo (96,243). The state is part of Mexico's northern industrial corridor.
Connectivity across Durango is uneven: household internet ranges from 32.7% in El Salto to 61.5% in Victoria de Durango. That's why we don't propose the same plan in every city.
Most of the population lives in Victoria de Durango. Before splitting a budget, we compare what a click costs there and in the mid-sized cities.
We review your Google presence, your site and your social accounts, plus what competitors in your area are doing.
We propose what to do first, with goals you can check and a clear budget.
We do the work and show you each month what changed, against the numbers we agreed to track.
What doesn't work gets changed or cut. What works gets more budget.
A page of census data for each of the 5 Durango cities we cover.
We start from the census: 1,070,794 residents and 58.2% of households online across those cities.
We fit Paid Media & Performance to each city's connectivity, not a national average.
We've built sites and online stores for businesses in Mexico, including The Cookie Stop and Mechanova. Both case studies are published.
Source: INEGI, Censo de Población y Vivienda 2020.
A page of census data for each of the 5 Durango cities we cover. Pick your city to see its numbers.
We have a page of census data for each of the 5 Durango cities we cover. The largest are Victoria de Durango (616,068), Gómez Palacio (301,742) and Lerdo (96,243). We work remotely, so the service is the same in any of them. What changes is the plan, based on each city's size and connectivity.
Per INEGI's 2020 census, among the cities we cover, Victoria de Durango has the highest share of households online (61.5%) and El Salto the lowest (32.7%). The average across those cities is 58.2%. That gap changes what's worth doing first in each one.
Yes. The list covers the Durango cities we publish census data for, but we work remotely, so we can take on a business in any municipality. Tell us where you sell and we'll build the plan from your area's data.
We launched an e-commerce brand in Mexico for premium cookies, with a custom merchant system and 500 daily impressions after two weeks of launch.
Read case study → GuideGoogle Ads fundamentals for beginners: how the auction and billing work, how to set up a first Search campaign, and what to check in month one.
Read article →Beyond project work, we run full-time teams through partner centers we select and manage: nearshore in Mexico and Colombia, offshore in the Philippines, India and Egypt, working your hours.
Paid media, social, email, analytics and creative, run day to day by a bilingual team in your time zone.
Explore outsourcing →Bilingual customer service from Mexico and Colombia across phone, chat, email, social and WhatsApp, with AI QA on every conversation.
Explore outsourcing →Bilingual call center teams in Mexico and Colombia on US hours, with offshore partners for nights and overflow. AI scores every call, and you see the same reports we do.
Explore outsourcing →Tell us what you sell and where. We'll reply with what we'd do first in Durango, and what isn't worth paying for.
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