Web & Product Design in Puerto Peñasco
Puerto Peñasco is a city of 62,301 in Sonora. With Mexicali 235 km away, the local market operates with little competition from big-city agencies.
Of Puerto Peñasco's 19,021 households, 69.8% have a home internet connection. 41.8% have a computer at home — a useful signal for how much local traffic arrives on mobile. For Web & Product Design, device mix drives the brief. With 41.8% of households owning a computer against 69.8% with internet, Puerto Peñasco calls for a mobile-first build on connections that aren't always fast.