Paid Media & Performance in Ciudad de Villa de Álvarez
With 147,496 residents, Ciudad de Villa de Álvarez is one of Colima's main commercial centers. It sits within the municipality of Villa de Álvarez, which has 149,762 residents. Tlaquepaque, the nearest large city on our list, is 159 km away. At that distance, it pays to rank for searches that include "Ciudad de Villa de Álvarez" before competing for regional terms.
Of Ciudad de Villa de Álvarez's 48,393 households, 75.6% have a home internet connection. That's 10.5 points above the 65.1% average across the Colima cities we cover. Only 54.2% have a computer, so in many connected homes people search from a phone. In paid advertising, audience size sets the budget. We estimate about 112,000 people live in connected households in Ciudad de Villa de Álvarez. Target by area of the city and see which neighborhoods respond before raising spend.
