A small marketing team in a Mexican town office planning a local campaign around a laptop, street visible through the window

/Paid Media & Performance

Digital Marketing Agency in Melchor Ocampo, México

Data-driven advertising that maximizes every dollar and scales profitable growth.

México, Mexico

Paid Media & Performance in Melchor Ocampo

Melchor Ocampo is a city of 44,731 in México. It's 9 km from Cuautitlán Izcalli, so many people searching here also compare against businesses there.

Of Melchor Ocampo's 11,267 households, 57.9% have a home internet connection. That's 7.8 points below the 65.7% average across the México cities we cover. Only 41.7% have a computer, so in many connected homes people search from a phone. In paid advertising, audience size sets the budget. We estimate about 26,000 people live in connected households in Melchor Ocampo. It's a compact market: you can advertise across the whole town without wasting budget, and add nearby towns if you sell there too.

Melchor Ocampo in numbers

44,731 Population 32nd in México
25,881 Estimated online audience residents in connected households
57.9% Households online 6,519 households
9 km Nearest large city Cuautitlán Izcalli

Source: INEGI, Censo de Población y Vivienda 2020.

Melchor Ocampo and its area

Melchor Ocampo has 57.9% of households online, against 55.3% in Tultepec (3 km away) and 50.9% in Teoloyucan (6 km away). The average across the México cities we cover is 65.7%. If you also sell in Tultepec, Teoloyucan and Santiago Teyahualco, all within 6 km, we plan them as one market.

What we deliver

  • Google Ads plus Facebook and Instagram ads for your area
  • Campaigns that lead to a WhatsApp message or a call
  • Targeting by city, neighborhood or a radius around your business
  • Tracking of how many messages and calls each peso brought in

See everything in Paid Media & Performance →

Our process

01

Discovery

We review your Google presence, your site and your social accounts, plus what competitors in your area are doing.

02

Plan

We propose what to do first, with goals you can check and a clear budget.

03

Execution

We do the work and show you each month what changed, against the numbers we agreed to track.

04

Optimization

What doesn't work gets changed or cut. What works gets more budget.

Why work with us

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We start from census data for Melchor Ocampo, not assumptions about "the Mexican market".

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We size the real audience: 11,267 households, 57.9% of them online.

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We compare Melchor Ocampo with Cuautitlán Izcalli, 9 km away, because that's where your nearest competition on Google is.

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We've built sites and online stores for businesses in Mexico, including The Cookie Stop and Mechanova. Both case studies are published.

Frequently asked questions

How many people can I reach with ads in Melchor Ocampo?

We estimate about 26,000 people live in households with internet in Melchor Ocampo: 57.9% of 11,267 households, per INEGI's 2020 census. It's an estimate, since not everyone uses Google or Facebook every day. Use it to size a budget, not as a promise of reach.

Should I advertise only in Melchor Ocampo or include nearby towns?

It depends on whether you serve them. The closest on our list are Tultepec (3 km, 72,525 residents), Teoloyucan (6 km, 52,828 residents) and Santiago Teyahualco (6 km, 69,677 residents). Google and Meta both let you pick cities or a radius around your business, so you can include them without paying for areas where you don't sell.

Google Ads or Facebook and Instagram ads for a business in Melchor Ocampo?

It depends on how people look for you. If they already search for your service, like a plumber or a dentist, Google Ads puts you in front of that search. If you sell something people want once they see it, Facebook and Instagram usually work better. In Melchor Ocampo, 41.7% of households have a computer, so either way the ad should lead to WhatsApp or a call from a phone.

How much should I spend on digital ads in Melchor Ocampo?

Google Ads has no minimum spend: you set a daily budget and can pause it whenever you like. What's worth spending depends on your audience in Melchor Ocampo and how many new customers you can handle each month. We look at your numbers before proposing an amount. We don't quote a budget blind.

Ready to grow
in Melchor Ocampo?

Tell us what you sell and where. We'll reply with what we'd do first in Melchor Ocampo, and what isn't worth paying for.

Request a proposal

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