A web designer showing a shop owner a new website on a tablet in a small Mexican storefront

/Web & Product Design

Web Design in Tuxtla Gutiérrez

User-centered design and development that turns visitors into customers.

Chiapas, Mexico

Web & Product Design in Tuxtla Gutiérrez

Tuxtla Gutiérrez is one of Mexico's largest urban markets, home to 578,830 people. It's the 35th largest market we cover in Mexico.

Of Tuxtla Gutiérrez's 159,564 households, 59.9% have a home internet connection. That's 14.4 points above the 45.5% average across the Chiapas cities we cover. Only 45.3% have a computer, so in many connected homes people search from a phone. For your website, the phone comes first. So we design for small screens first, with light images, short copy and your WhatsApp always in reach.

Tuxtla Gutiérrez in numbers

578,830 Population 1st in Chiapas
45.3% Households with a computer
59.9% Households online 95,578 households
159,564 Households

Source: INEGI, Censo de Población y Vivienda 2020.

Tuxtla Gutiérrez and its area

Tuxtla Gutiérrez has 59.9% of households online, against 38.4% in Chiapa de Corzo (12 km away) and 43.4% in Berriozábal (18 km away). The average across the Chiapas cities we cover is 45.5%. If you also sell in Chiapa de Corzo, Berriozábal and Ocozocoautla de Espinosa, all within 28 km, we plan them as one market.

What we deliver

  • Designed for phones first
  • Light pages that load fast on a weak signal
  • WhatsApp, call and directions buttons always in reach
  • Google Analytics 4, so you know where customers come from

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Our process

01

Discovery

We review your Google presence, your site and your social accounts, plus what competitors in your area are doing.

02

Plan

We propose what to do first, with goals you can check and a clear budget.

03

Execution

We do the work and show you each month what changed, against the numbers we agreed to track.

04

Optimization

What doesn't work gets changed or cut. What works gets more budget.

Why work with us

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We start from census data for Tuxtla Gutiérrez, not assumptions about "the Mexican market".

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We design for the devices people actually have: 45.3% of households with a computer against 59.9% with internet.

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We compare your city with the rest of Mexico's southern states, not a national average.

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We've built sites and online stores for businesses in Mexico, including The Cookie Stop and Mechanova. Both case studies are published.

Frequently asked questions

Does my website need to be built for phones in Tuxtla Gutiérrez?

Yes. In Tuxtla Gutiérrez, 59.9% of households have internet but only 45.3% have a computer, so many of your visits will come from a phone. We design for small screens first: short copy, big buttons and your WhatsApp always in reach. Then we check that it works on a computer too.

Do I need a website if I already sell on WhatsApp or Facebook?

For a business in Tuxtla Gutiérrez, it isn't one or the other. Your site is what shows up when someone searches for you on Google, and from there they can message you on WhatsApp in one tap. For Mechanova, a machinery importer in Mexico, we built exactly that: an online catalog with quotes handled over WhatsApp, because that trade negotiates by message.

How fast should my website load?

Google recommends that the main content appears within 2.5 seconds. That measure is called LCP, and it's part of the Core Web Vitals. In Tuxtla Gutiérrez, 87,240 households have no computer, so many of your customers will arrive on mobile data. That means light images and no heavy video when the page opens.

How much does a website cost for a business in Tuxtla Gutiérrez?

It depends on how many sections you need, whether you'll sell online, and whether the site has to connect to other systems. We don't publish fixed prices, because a five-section site doesn't cost the same as a store with hundreds of products. Tell us what you sell and we'll send a written proposal with scope and cost.

Can you build my site if you're not in Tuxtla Gutiérrez?

Yes. We work remotely: meetings happen over video, and updates and questions go through WhatsApp or email. You review each stage on a preview link before anything goes live. We don't need to visit Tuxtla Gutiérrez. We need photos of your business and some time to hear how you sell.

Ready to grow
in Tuxtla Gutiérrez?

Tell us what you sell and where. We'll reply with what we'd do first in Tuxtla Gutiérrez, and what isn't worth paying for.

Request a proposal

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