Paid Media & Performance in Marfil
Marfil is a city of 33,184 in Guanajuato. It sits within the municipality of Guanajuato, which totals 194,500 residents. Leon de los Aldama lies 44 km away — close enough to compete for regional budgets, but with its own distinct local search demand.
Of Marfil's 9,942 households, 78.1% have a home internet connection. That puts it 17.3 points above the 60.8% average across Guanajuato. 64% have a computer at home — a useful signal for how much local traffic arrives on mobile. In Paid Media & Performance, addressable audience size sets the budget. We estimate roughly 25,921 reachable people online in Marfil — a market tight enough that geo-targeting stays precise and spend doesn't leak.