Paid Media & Performance in Leon de los Aldama
Leon de los Aldama is one of Mexico's largest urban markets, home to 1,579,803 people. It sits within the municipality of Leon, which totals 1,721,215 residents. It is the 4th largest market we cover in Mexico.
Of Leon de los Aldama's 409,041 households, 62.5% have a home internet connection. 46.1% have a computer at home — a useful signal for how much local traffic arrives on mobile. In Paid Media & Performance, addressable audience size sets the budget. We estimate roughly 987,475 reachable people online in Leon de los Aldama — a market tight enough that geo-targeting stays precise and spend doesn't leak.