Paid Media & Performance in La Barca
La Barca is a city of 38,780 in Jalisco. Tlaquepaque lies 89 km away — close enough to compete for regional budgets, but with its own distinct local search demand.
Of La Barca's 10,124 households, 56.8% have a home internet connection. That puts it 12.2 points below the 69% average across Jalisco. 36.9% have a computer at home — a useful signal for how much local traffic arrives on mobile. In Paid Media & Performance, addressable audience size sets the budget. We estimate roughly 22,025 reachable people online in La Barca — a market tight enough that geo-targeting stays precise and spend doesn't leak.