/Paid Media & Performance

Paid Media & Performance in Ocotlan

Data-driven advertising that maximizes every dollar and scales profitable growth.

Jalisco, Mexico

Paid Media & Performance in Ocotlan

Ocotlan is a city of 94,978 in Jalisco. Tlaquepaque lies 65 km away — close enough to compete for regional budgets, but with its own distinct local search demand.

Of Ocotlan's 26,240 households, 66% have a home internet connection. That puts it 3 points below the 69% average across Jalisco. 41.7% have a computer at home — a useful signal for how much local traffic arrives on mobile. In Paid Media & Performance, addressable audience size sets the budget. We estimate roughly 62,666 reachable people online in Ocotlan — a market tight enough that geo-targeting stays precise and spend doesn't leak.

Ocotlan in numbers

94,978 Population 10th in Jalisco
62,666 Estimated online audience residents in connected households
66% Households online 17,313
65 km Nearest metro Tlaquepaque

Source: INEGI, Censo de Población y Vivienda 2020.

How we approach Paid Media & Performance

Paid Media & Performance work in Ocotlan combines Google & Meta Ads, Programmatic Display and Retargeting, scaled to the size and digital maturity of the market. From Ocotlan we also cover La Barca, Sahuayo de Morelos and Atotonilco el Alto, all within 35 km.

What we deliver

Google & Meta Ads

Full-funnel campaign management across Google Search, Display, Shopping, Facebook, and Instagram with precision targeting.

Programmatic Display

Automated media buying across premium publishers and networks, optimized in real time for maximum reach and efficiency.

Retargeting

Multi-channel remarketing strategies that re-engage visitors and move them through the conversion funnel with tailored messaging.

Conversion Rate Optimization

A/B testing, landing page optimization, and conversion tracking that turns more clicks into customers and improves ROI.

Our process

01

Discovery

We audit your current digital presence, analyze competitors, and identify the highest-impact opportunities for Paid Media & Performance in your market.

02

Strategy

We build a custom roadmap with clear objectives, KPIs, timelines, and tactics — tailored to your business goals and budget.

03

Execution

Our team implements the strategy across all channels — moving fast, staying agile, and keeping you informed every step of the way.

04

Optimization

We continuously test, measure, and refine. Every decision is backed by data, and every optimization is designed to compound results over time.

Why work with us

We work from census-level data for Ocotlan, not blanket assumptions about "the Mexican market".

We size the real audience: 26,240 households, 66% of them online.

We account for the pull of Tlaquepaque, 65 km away, and what it does to local competition.

A bilingual team: we run Paid Media & Performance in Spanish and English without losing nuance.

Ready to grow
in Ocotlan?

Let's talk about your goals and build a strategy that delivers.

Get in touch