Paid Media & Performance in Cardenas
Cardenas is a city of 80,454 in Tabasco. With Tuxtla Gutierrez 140 km away, the local market operates with little competition from big-city agencies.
Of Cardenas's 23,647 households, 54.8% have a home internet connection. That puts it 2.7 points below the 57.5% average across Tabasco. 37% have a computer at home — a useful signal for how much local traffic arrives on mobile. In Paid Media & Performance, addressable audience size sets the budget. We estimate roughly 44,049 reachable people online in Cardenas — a market tight enough that geo-targeting stays precise and spend doesn't leak.