Paid Media & Performance in Altamira
Altamira is a city of 79,824 in Tamaulipas. With San Luis Potosi 314 km away, the local market operates with little competition from big-city agencies.
Of Altamira's 24,026 households, 52.7% have a home internet connection. That puts it 6.9 points below the 59.6% average across Tamaulipas. 31.9% have a computer at home — a useful signal for how much local traffic arrives on mobile. In Paid Media & Performance, addressable audience size sets the budget. We estimate roughly 42,045 reachable people online in Altamira — a market tight enough that geo-targeting stays precise and spend doesn't leak.