Paid Media & Performance in Juan Aldama
Juan Aldama is a city of 22,568 in Chihuahua. It sits within the municipality of Aldama, which totals 26,047 residents. It falls squarely inside Chihuahua's economic orbit, 28 km away, competing for the same digital audience.
Of Juan Aldama's 7,048 households, 43.4% have a home internet connection. That puts it 20.9 points below the 64.3% average across Chihuahua. 38.9% have a computer at home — a useful signal for how much local traffic arrives on mobile. In Paid Media & Performance, addressable audience size sets the budget. We estimate roughly 9,798 reachable people online in Juan Aldama — a market tight enough that geo-targeting stays precise and spend doesn't leak.