Paid Media & Performance in Chilapa de Álvarez
Chilapa de Álvarez is a city of 33,783 in Guerrero. Acapulco de Juárez is 111 km away. That's close enough for some customers to compare, but searches that name Chilapa de Álvarez are where you need to show up first.
Of Chilapa de Álvarez's 8,461 households, 50.2% have a home internet connection. That's 2.3 points below the 52.5% average across the Guerrero cities we cover. Only 37% have a computer, so in many connected homes people search from a phone. In paid advertising, audience size sets the budget. We estimate about 17,000 people live in connected households in Chilapa de Álvarez. It's a compact market: you can advertise across the whole town without wasting budget, and add nearby towns if you sell there too.
