Paid Media & Performance in Lomas del Sur
Lomas del Sur is a city of 37,146 in Jalisco. It sits within the municipality of Tlajomulco de Zuñiga, which totals 727,750 residents. It falls squarely inside Tlaquepaque's economic orbit, 20 km away, competing for the same digital audience.
Of Lomas del Sur's 10,716 households, 62.3% have a home internet connection. That puts it 6.7 points below the 69% average across Jalisco. 35.4% have a computer at home — a useful signal for how much local traffic arrives on mobile. In Paid Media & Performance, addressable audience size sets the budget. We estimate roughly 23,124 reachable people online in Lomas del Sur — a market tight enough that geo-targeting stays precise and spend doesn't leak.