Paid Media & Performance in Santa Cruz del Valle
Santa Cruz del Valle is a city of 30,849 in Jalisco. It sits within the municipality of Tlajomulco de Zuñiga, which totals 727,750 residents. It falls squarely inside Tlaquepaque's economic orbit, 11 km away, competing for the same digital audience.
Of Santa Cruz del Valle's 8,450 households, 57.5% have a home internet connection. That puts it 11.5 points below the 69% average across Jalisco. 34.6% have a computer at home — a useful signal for how much local traffic arrives on mobile. In Paid Media & Performance, addressable audience size sets the budget. We estimate roughly 17,746 reachable people online in Santa Cruz del Valle — a market tight enough that geo-targeting stays precise and spend doesn't leak.