A small marketing team in a Mexican town office planning a local campaign around a laptop, street visible through the window

/Paid Media & Performance

Digital Marketing Agency in Tepatitlán de Morelos, Jalisco

Data-driven advertising that maximizes every dollar and scales profitable growth.

Jalisco, Mexico

Paid Media & Performance in Tepatitlán de Morelos

Tepatitlán de Morelos is a city of 98,842 in Jalisco. Tlaquepaque is 61 km away. That's close enough for some customers to compare, but searches that name Tepatitlán de Morelos are where you need to show up first.

Of Tepatitlán de Morelos's 27,004 households, 69.2% have a home internet connection. Only 47.1% have a computer, so in many connected homes people search from a phone. In paid advertising, audience size sets the budget. We estimate about 68,000 people live in connected households in Tepatitlán de Morelos. It's a compact market: you can advertise across the whole town without wasting budget, and add nearby towns if you sell there too.

Tepatitlán de Morelos in numbers

98,842 Population 9th in Jalisco
68,418 Estimated online audience residents in connected households
69.2% Households online 18,692 households
61 km Nearest large city Tlaquepaque

Source: INEGI, Censo de Población y Vivienda 2020.

Tepatitlán de Morelos and its area

Tepatitlán de Morelos has 69.2% of households online, against 55.1% in Zapotlanejo (39 km away) and 55.2% in Atotonilco el Alto (40 km away). The average across the Jalisco cities we cover is 69%. If you also sell in Zapotlanejo, Atotonilco el Alto and San Miguel el Alto, all within 44 km, we plan them as one market.

What we deliver

  • Google Ads plus Facebook and Instagram ads for your area
  • Campaigns that lead to a WhatsApp message or a call
  • Targeting by city, neighborhood or a radius around your business
  • Tracking of how many messages and calls each peso brought in

See everything in Paid Media & Performance →

Our process

01

Discovery

We review your Google presence, your site and your social accounts, plus what competitors in your area are doing.

02

Plan

We propose what to do first, with goals you can check and a clear budget.

03

Execution

We do the work and show you each month what changed, against the numbers we agreed to track.

04

Optimization

What doesn't work gets changed or cut. What works gets more budget.

Why work with us

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We start from census data for Tepatitlán de Morelos, not assumptions about "the Mexican market".

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We size the real audience: 27,004 households, 69.2% of them online.

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We compare Tepatitlán de Morelos with Tlaquepaque, 61 km away, because that's where your nearest competition on Google is.

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We've built sites and online stores for businesses in Mexico, including The Cookie Stop and Mechanova. Both case studies are published.

Frequently asked questions

How many people can I reach with ads in Tepatitlán de Morelos?

We estimate about 68,000 people live in households with internet in Tepatitlán de Morelos: 69.2% of 27,004 households, per INEGI's 2020 census. It's an estimate, since not everyone uses Google or Facebook every day. Use it to size a budget, not as a promise of reach.

Should I advertise only in Tepatitlán de Morelos or include nearby towns?

It depends on whether you serve them. The closest on our list are Zapotlanejo (39 km, 33,284 residents), Atotonilco el Alto (40 km, 28,678 residents) and San Miguel el Alto (44 km, 25,925 residents). Google and Meta both let you pick cities or a radius around your business, so you can include them without paying for areas where you don't sell.

Google Ads or Facebook and Instagram ads for a business in Tepatitlán de Morelos?

It depends on how people look for you. If they already search for your service, like a plumber or a dentist, Google Ads puts you in front of that search. If you sell something people want once they see it, Facebook and Instagram usually work better. In Tepatitlán de Morelos, 47.1% of households have a computer, so either way the ad should lead to WhatsApp or a call from a phone.

How much should I spend on digital ads in Tepatitlán de Morelos?

Google Ads has no minimum spend: you set a daily budget and can pause it whenever you like. What's worth spending depends on your audience in Tepatitlán de Morelos and how many new customers you can handle each month. We look at your numbers before proposing an amount. We don't quote a budget blind.

Ready to grow
in Tepatitlán de Morelos?

Tell us what you sell and where. We'll reply with what we'd do first in Tepatitlán de Morelos, and what isn't worth paying for.

Request a proposal

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