A small marketing team in a Mexican town office planning a local campaign around a laptop, street visible through the window

/Paid Media & Performance

Digital Marketing Agency in Zumpango de Ocampo, México

Data-driven advertising that maximizes every dollar and scales profitable growth.

México, Mexico

Paid Media & Performance in Zumpango de Ocampo

Zumpango de Ocampo is a city of 53,362 in México. It sits within the municipality of Zumpango, which has 280,455 residents. It's 19 km from Cuautitlán Izcalli, so many people searching here also compare against businesses there.

Of Zumpango de Ocampo's 13,655 households, 53.5% have a home internet connection. That's 12.2 points below the 65.7% average across the México cities we cover. Only 40.4% have a computer, so in many connected homes people search from a phone. In paid advertising, audience size sets the budget. We estimate about 29,000 people live in connected households in Zumpango de Ocampo. It's a compact market: you can advertise across the whole town without wasting budget, and add nearby towns if you sell there too.

Zumpango de Ocampo in numbers

53,362 Population 28th in México
28,531 Estimated online audience residents in connected households
53.5% Households online 7,301 households
19 km Nearest large city Cuautitlán Izcalli

Source: INEGI, Censo de Población y Vivienda 2020.

Zumpango de Ocampo and its area

Zumpango de Ocampo has 53.5% of households online, against 49.7% in San Juan Zitlaltepec (5 km away) and 50.9% in Teoloyucan (10 km away). The average across the México cities we cover is 65.7%. If you also sell in San Juan Zitlaltepec, Teoloyucan and Melchor Ocampo, all within 11 km, we plan them as one market.

What we deliver

  • Google Ads plus Facebook and Instagram ads for your area
  • Campaigns that lead to a WhatsApp message or a call
  • Targeting by city, neighborhood or a radius around your business
  • Tracking of how many messages and calls each peso brought in

See everything in Paid Media & Performance →

Our process

01

Discovery

We review your Google presence, your site and your social accounts, plus what competitors in your area are doing.

02

Plan

We propose what to do first, with goals you can check and a clear budget.

03

Execution

We do the work and show you each month what changed, against the numbers we agreed to track.

04

Optimization

What doesn't work gets changed or cut. What works gets more budget.

Why work with us

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We start from census data for Zumpango de Ocampo, not assumptions about "the Mexican market".

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We size the real audience: 13,655 households, 53.5% of them online.

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We compare Zumpango de Ocampo with Cuautitlán Izcalli, 19 km away, because that's where your nearest competition on Google is.

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We've built sites and online stores for businesses in Mexico, including The Cookie Stop and Mechanova. Both case studies are published.

Frequently asked questions

How many people can I reach with ads in Zumpango de Ocampo?

We estimate about 29,000 people live in households with internet in Zumpango de Ocampo: 53.5% of 13,655 households, per INEGI's 2020 census. It's an estimate, since not everyone uses Google or Facebook every day. Use it to size a budget, not as a promise of reach.

Should I advertise only in Zumpango de Ocampo or include nearby towns?

It depends on whether you serve them. The closest on our list are San Juan Zitlaltepec (5 km, 20,537 residents), Teoloyucan (10 km, 52,828 residents) and Melchor Ocampo (11 km, 44,731 residents). Google and Meta both let you pick cities or a radius around your business, so you can include them without paying for areas where you don't sell.

Google Ads or Facebook and Instagram ads for a business in Zumpango de Ocampo?

It depends on how people look for you. If they already search for your service, like a plumber or a dentist, Google Ads puts you in front of that search. If you sell something people want once they see it, Facebook and Instagram usually work better. In Zumpango de Ocampo, 40.4% of households have a computer, so either way the ad should lead to WhatsApp or a call from a phone.

How much should I spend on digital ads in Zumpango de Ocampo?

Google Ads has no minimum spend: you set a daily budget and can pause it whenever you like. What's worth spending depends on your audience in Zumpango de Ocampo and how many new customers you can handle each month. We look at your numbers before proposing an amount. We don't quote a budget blind.

Ready to grow
in Zumpango de Ocampo?

Tell us what you sell and where. We'll reply with what we'd do first in Zumpango de Ocampo, and what isn't worth paying for.

Request a proposal

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