Paid Media & Performance in Ciudad Benito Juárez
With 308,285 residents, Ciudad Benito Juárez is one of Nuevo León's main commercial centers. It sits within the municipality of Juárez, which has 471,523 residents. It's 17 km from Guadalupe, so many people searching here also compare against businesses there.
Of Ciudad Benito Juárez's 89,382 households, 60.4% have a home internet connection. That's 12.5 points below the 72.9% average across the Nuevo León cities we cover. Only 34% have a computer, so in many connected homes people search from a phone. In paid advertising, audience size sets the budget. We estimate about 186,000 people live in connected households in Ciudad Benito Juárez. Target by area of the city and see which neighborhoods respond before raising spend.
