Paid Media & Performance in Valle de Santa María
Valle de Santa María is a city of 40,703 in Nuevo León. It sits within the municipality of Pesquería, which has 147,624 residents. It's 12 km from Ciudad Apodaca, so many people searching here also compare against businesses there.
Of Valle de Santa María's 12,055 households, 51.6% have a home internet connection. That's 21.3 points below the 72.9% average across the Nuevo León cities we cover. Only 22.7% have a computer, so in many connected homes people search from a phone. In paid advertising, audience size sets the budget. We estimate about 21,000 people live in connected households in Valle de Santa María. It's a compact market: you can advertise across the whole town without wasting budget, and add nearby towns if you sell there too.
