Paid Media & Performance in Ciudad Serdan
Ciudad Serdan is a city of 25,468 in Puebla. It sits within the municipality of Chalchicomula de Sesma, which totals 47,410 residents. Heroica Puebla de Zaragoza lies 79 km away — close enough to compete for regional budgets, but with its own distinct local search demand.
Of Ciudad Serdan's 6,274 households, 39% have a home internet connection. That puts it 21.4 points below the 60.4% average across Puebla. 28.5% have a computer at home — a useful signal for how much local traffic arrives on mobile. In Paid Media & Performance, addressable audience size sets the budget. We estimate roughly 9,925 reachable people online in Ciudad Serdan — a market tight enough that geo-targeting stays precise and spend doesn't leak.