Paid Media & Performance in El Pueblito
With 115,264 residents, El Pueblito is one of Queretaro's major commercial centres. It sits within the municipality of Corregidora, which totals 212,567 residents. It falls squarely inside Santiago de Queretaro's economic orbit, 7 km away, competing for the same digital audience.
Of El Pueblito's 36,506 households, 89.6% have a home internet connection. That puts it 8.7 points above the 80.9% average across Queretaro. 77.6% have a computer at home — a useful signal for how much local traffic arrives on mobile. In Paid Media & Performance, addressable audience size sets the budget. We estimate roughly 103,237 reachable people online in El Pueblito — a market tight enough that geo-targeting stays precise and spend doesn't leak.