Paid Media & Performance in Agua Prieta
Agua Prieta is a city of 91,029 in Sonora. With Hermosillo 285 km away, the local market operates with little competition from big-city agencies.
Of Agua Prieta's 26,765 households, 69.9% have a home internet connection. 40.5% have a computer at home — a useful signal for how much local traffic arrives on mobile. In Paid Media & Performance, addressable audience size sets the budget. We estimate roughly 63,613 reachable people online in Agua Prieta — a market tight enough that geo-targeting stays precise and spend doesn't leak.