Paid Media & Performance in Cuauhtemoc
Cuauhtemoc is one of Mexico's largest urban markets, home to 545,884 people. It is the 36th largest market we cover in Mexico. It forms a single conurbation with Gustavo A. Madero, 6 km away, so digital competition here is metro-wide rather than municipal.
Of Cuauhtemoc's 196,466 households, 80.3% have a home internet connection. That puts it 4.1 points above the 76.2% average across Ciudad de Mexico. 66.7% have a computer at home — a useful signal for how much local traffic arrives on mobile. In Paid Media & Performance, addressable audience size sets the budget. We estimate roughly 438,122 reachable people online in Cuauhtemoc — a market tight enough that geo-targeting stays precise and spend doesn't leak.