Paid Media & Performance in Tulancingo
With 106,163 residents, Tulancingo is one of Hidalgo's main commercial centers. It sits within the municipality of Tulancingo de Bravo, which has 168,369 residents. Ecatepec de Morelos is 89 km away. That's close enough for some customers to compare, but searches that name Tulancingo are where you need to show up first.
Of Tulancingo's 29,207 households, 56% have a home internet connection. That's 2.9 points below the 58.9% average across the Hidalgo cities we cover. Only 37.1% have a computer, so in many connected homes people search from a phone. In paid advertising, audience size sets the budget. We estimate about 60,000 people live in connected households in Tulancingo. Target by area of the city and see which neighborhoods respond before raising spend.
