Paid Media & Performance in Fraccionamiento Real Palmas
Fraccionamiento Real Palmas is a city of 40,259 in Nuevo León. It sits within the municipality of General Zuazua, which has 102,149 residents. It's 13 km from Ciudad Apodaca, so many people searching here also compare against businesses there.
Of Fraccionamiento Real Palmas's 10,958 households, 65.8% have a home internet connection. That's 7.1 points below the 72.9% average across the Nuevo León cities we cover. Only 33.7% have a computer, so in many connected homes people search from a phone. In paid advertising, audience size sets the budget. We estimate about 26,000 people live in connected households in Fraccionamiento Real Palmas. It's a compact market: you can advertise across the whole town without wasting budget, and add nearby towns if you sell there too.
