Paid Media & Performance in Valle de Santa Elena
Valle de Santa Elena is a city of 22,496 in Nuevo León. It sits within the municipality of General Zuazua, which has 102,149 residents. It's 9 km from Ciudad Apodaca, so many people searching here also compare against businesses there.
Of Valle de Santa Elena's 7,087 households, 57.6% have a home internet connection. That's 15.3 points below the 72.9% average across the Nuevo León cities we cover. Only 23.8% have a computer, so in many connected homes people search from a phone. In paid advertising, audience size sets the budget. We estimate about 13,000 people live in connected households in Valle de Santa Elena. It's a compact market: you can advertise across the whole town without wasting budget, and add nearby towns if you sell there too.
