Paid Media & Performance in Uriangato
Uriangato is a city of 52,156 in Guanajuato. Morelia lies 49 km away — close enough to compete for regional budgets, but with its own distinct local search demand.
Of Uriangato's 14,594 households, 43.3% have a home internet connection. That puts it 17.5 points below the 60.8% average across Guanajuato. 30.4% have a computer at home — a useful signal for how much local traffic arrives on mobile. In Paid Media & Performance, addressable audience size sets the budget. We estimate roughly 22,572 reachable people online in Uriangato — a market tight enough that geo-targeting stays precise and spend doesn't leak.