A small marketing team in a Mexican town office planning a local campaign around a laptop, street visible through the window

/Paid Media & Performance

Digital Marketing Agency in Tekax de Álvaro Obregón, Yucatán

Data-driven advertising that maximizes every dollar and scales profitable growth.

Yucatán, Mexico

Paid Media & Performance in Tekax de Álvaro Obregón

Tekax de Álvaro Obregón is a city of 28,461 in Yucatán. It sits within the municipality of Tekax, which has 45,062 residents. Mérida is 92 km away. That's close enough for some customers to compare, but searches that name Tekax de Álvaro Obregón are where you need to show up first.

Of Tekax de Álvaro Obregón's 7,278 households, 32.6% have a home internet connection. That's 31.8 points below the 64.4% average across the Yucatán cities we cover. 26.4% have a computer at home. In paid advertising, audience size sets the budget. We estimate about 9,000 people live in connected households in Tekax de Álvaro Obregón. It's a compact market: you can advertise across the whole town without wasting budget, and add nearby towns if you sell there too.

Tekax de Álvaro Obregón in numbers

28,461 Population 8th in Yucatán
9,264 Estimated online audience residents in connected households
32.6% Households online 2,369 households
92 km Nearest large city Mérida

Source: INEGI, Censo de Población y Vivienda 2020.

Tekax de Álvaro Obregón and its area

Tekax de Álvaro Obregón has 32.6% of households online, against 48.4% in Oxkutzcab (18 km away) and 40.3% in Ticul (34 km away). The average across the Yucatán cities we cover is 64.4%. If you also sell in Oxkutzcab, Ticul and Peto, all within 39 km, we plan them as one market.

What we deliver

  • Google Ads plus Facebook and Instagram ads for your area
  • Campaigns that lead to a WhatsApp message or a call
  • Targeting by city, neighborhood or a radius around your business
  • Tracking of how many messages and calls each peso brought in

See everything in Paid Media & Performance →

Our process

01

Discovery

We review your Google presence, your site and your social accounts, plus what competitors in your area are doing.

02

Plan

We propose what to do first, with goals you can check and a clear budget.

03

Execution

We do the work and show you each month what changed, against the numbers we agreed to track.

04

Optimization

What doesn't work gets changed or cut. What works gets more budget.

Why work with us

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We start from census data for Tekax de Álvaro Obregón, not assumptions about "the Mexican market".

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We size the real audience: 7,278 households, 32.6% of them online.

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We compare Tekax de Álvaro Obregón with Mérida, 92 km away, because that's where your nearest competition on Google is.

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We've built sites and online stores for businesses in Mexico, including The Cookie Stop and Mechanova. Both case studies are published.

Frequently asked questions

How many people can I reach with ads in Tekax de Álvaro Obregón?

We estimate about 9,000 people live in households with internet in Tekax de Álvaro Obregón: 32.6% of 7,278 households, per INEGI's 2020 census. It's an estimate, since not everyone uses Google or Facebook every day. Use it to size a budget, not as a promise of reach.

Should I advertise only in Tekax de Álvaro Obregón or include nearby towns?

It depends on whether you serve them. The closest on our list are Oxkutzcab (18 km, 26,175 residents), Ticul (34 km, 35,183 residents) and Peto (39 km, 21,456 residents). Google and Meta both let you pick cities or a radius around your business, so you can include them without paying for areas where you don't sell.

Google Ads or Facebook and Instagram ads for a business in Tekax de Álvaro Obregón?

It depends on how people look for you. If they already search for your service, like a plumber or a dentist, Google Ads puts you in front of that search. If you sell something people want once they see it, Facebook and Instagram usually work better. In Tekax de Álvaro Obregón, 26.4% of households have a computer, so either way the ad should lead to WhatsApp or a call from a phone.

How much should I spend on digital ads in Tekax de Álvaro Obregón?

Google Ads has no minimum spend: you set a daily budget and can pause it whenever you like. What's worth spending depends on your audience in Tekax de Álvaro Obregón and how many new customers you can handle each month. We look at your numbers before proposing an amount. We don't quote a budget blind.

Ready to grow
in Tekax de Álvaro Obregón?

Tell us what you sell and where. We'll reply with what we'd do first in Tekax de Álvaro Obregón, and what isn't worth paying for.

Request a proposal

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