Paid Media & Performance in San Miguel Ajusco
San Miguel Ajusco is a city of 37,282 in Ciudad de México. It sits within the municipality of Tlalpan, which has 699,928 residents. It's 9 km from Tlalpan, so many people searching here also compare against businesses there.
Of San Miguel Ajusco's 9,883 households, 58.6% have a home internet connection. That's 17.6 points below the 76.2% average across the Ciudad de México cities we cover. Only 37.1% have a computer, so in many connected homes people search from a phone. In paid advertising, audience size sets the budget. We estimate about 22,000 people live in connected households in San Miguel Ajusco. It's a compact market: you can advertise across the whole town without wasting budget, and add nearby towns if you sell there too.
